RocketPlay Enhances Live Blackjack with SmartStudio Integration

RocketPlay has introduced a new level of customization and immersion to its live blackjack offering through a fresh partnership with LuckyStreak, the Riga-based live casino solutions provider. This strategic collaboration marks a significant step forward for RocketPlay, enabling the operator to deliver a branded, engaging gaming environment powered by LuckyStreak’s cutting-edge SmartStudio technology.

With the integration of this chroma key-based solution, RocketPlay is now capable of offering a blackjack experience that mirrors a tailor-made studio production. Using the SmartStudio green screen setup, RocketPlay can brand every visual element of the gaming environment—from the floor to the walls—with its signature logo and color scheme. The result is a visually cohesive and immersive experience that enhances brand identity and enriches user engagement.

Alex Martin, PR manager at RocketPlay, praised the impact of the integration, saying, “We chose LuckyStreak’s greenscreen technology for its innovation and reliability. It makes the gaming experience more engaging and integrates smoothly with our platform. Since its launch, we’ve noticed a positive response from players and our support team has received great feedback.”

The partnership is built on LuckyStreak’s proprietary SmartStudio system, a solution that delivers high-definition visual quality with impressively low latency. This ensures that game streams remain sharp and responsive, meeting the high expectations of modern players. The backend architecture provides RocketPlay with a semi-dedicated table and the ability to modify virtual sets easily. Operators can adjust branding elements, swap color schemes, and overlay logos or video content to fully align the look and feel of the blackjack table with their marketing needs.

“The technology isn’t new; the key is in how we have implemented it,” explained Ido Kamiel, Chief Operating Officer at LuckyStreak. “We’re able to create virtual environments that are almost indistinguishable from traditional sets, in days not weeks, with flexibility, huge creative scope and very cost-effectively, reducing the headaches for our customers and providing them with agility to respond or deploy short-term environments to wow their customers.”

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By integrating this advanced greenscreen functionality, RocketPlay strengthens its ability to build lasting relationships with players through highly customized gameplay environments—turning routine live dealer sessions into on-brand, memorable experiences.

RocketPlay is not the first operator to adopt this innovative approach. Earlier in the year, WinSpirit became the inaugural brand to launch a fully tailored blackjack experience using SmartStudio. The platform’s core strength lies in its ability to offer operators full creative control over their live casino tables, creating a direct and immersive connection between the brand and its players.

SmartStudio supports a multi-camera setup and advanced layering features, combining the immersive appeal of traditional studios with the efficiency of digital environments. These features enable rapid deployment and seamless visual effects, all while keeping production costs significantly lower than standard live studio setups.

Founded in 2014, LuckyStreak has built its reputation on delivering high-quality live casino products from its state-of-the-art facility in Riga. The SmartStudio initiative is a testament to the company’s ongoing commitment to innovation in the live gaming space. As operators like RocketPlay seek to stand out in a competitive market, customizable and scalable solutions such as SmartStudio are becoming essential tools in elevating the player experience.

Source:

, igamingbusiness.com, June 11, 2025.