Imagine Live Launches Robin o Justo in Brazil

Imagine Live has introduced a localized version of its card-based game show to Brazil, marking another step in the company’s efforts to tailor its content for regional audiences.

The game, now titled Robin o Justo, adapts the original Robin the Fair format for Brazilian players. The updated version features Portuguese-speaking hosts and a studio setup designed specifically for the local market. The company plans to showcase the product at an upcoming industry event in São Paulo, offering a live demonstration to attendees.

Originally released in March 2024, Robin the Fair draws inspiration from a familiar narrative setting while presenting gameplay built around card-based predictions. The concept remains consistent in the Brazilian version, with adjustments focused on language and presentation.

The launch reflects a broader approach by Imagine Live to customize its products for different regions. By incorporating native hosts and localized production elements, the company aims to create a more relatable experience for Brazilian audiences.

The updated game retains its core structure while aligning with local expectations in terms of presentation and accessibility. This approach mirrors a wider industry trend of adapting established formats to suit specific markets rather than offering uniform global releases.

Robin o Justo will be presented at Stand Q159 during an event scheduled from April 7 to April 9 in São Paulo, where operators and partners can view the game in action.

The game centers on a sequence of seven rows, each containing two cards. Players are tasked with predicting which card in each pair has the higher value. Progression through the rows depends on correct selections, creating a step-by-step structure that builds engagement.

A full set of fourteen card values is used, ranging from 2 to Ace, with the Joker acting as the highest-ranking card. This hierarchy determines outcomes as players attempt to advance through each stage.

One of the key features is the potential for significant rewards, with multipliers reaching up to 5000 times. This element is designed to encourage continued participation as players move through the game and aim for higher returns.

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Imagine Live has emphasized ease of use in its product design, particularly through a simplified user interface intended to make gameplay straightforward. The company states that this approach supports both player engagement and operator integration.

The release of Robin o Justo forms part of a broader portfolio that includes traditional casino offerings such as blackjack, roulette, baccarat, poker, and dragon tiger. Alongside these, the company has developed themed variations that modify presentation while maintaining underlying mechanics.

Titles such as Dynamite Roulette, Robin the Fair, and Pirate Plunder illustrate this strategy, combining familiar gameplay structures with alternative visual themes. The goal is to offer variety without introducing unnecessary complexity.

To support this range of products, Imagine Live has invested in infrastructure capable of handling both standard table games and newer formats. This includes systems designed to accommodate live game shows alongside more conventional casino experiences.

Source:

, linkedin.com, March 27, 2026